Privacy Policy

Last updated: June 2026

PROTECTING YOUR PRIVACY

NYDJ Apparel, LLC, as the owner of this website, https://nydj.com/, (the “Website”), and its successors and assignees (“NYDJ,” “we,” “us,” or “our”) is committed to protecting the privacy of your personal information. This Privacy Policy (the “Policy”) applies to this Website and any other websites owned or operated by NYDJ that display or link to this Policy. This Policy applies to data collected through our U.S. Websites and U.S. services that display these terms (collectively, the “Services”). This Policy describes the information we collect and how we use and disclose it. By visiting our Website and using our Services, you are accepting the practices described in this Policy. If you do not agree to the terms of this Policy, please do not use the Website or the relevant services.

For purposes of this Policy, personal information means data that classifies as personal information, personal data, personally identifiable information, or similar terms under applicable data privacy and security laws and regulations. It does not include data excluded or exempted from those laws and regulations, such as aggregated, anonymized, or deidentified data. Nothing in this Policy will constitute an admission or evidence that any particular data privacy or information security law or regulation applies to NYDJ generally or in any specific context.

Notice at Collection: At or before the time of collection, California residents have a right to receive notice of our practices, including the categories of personal information to be collected, the purposes for which such information is collected or used, whether such information is sold or shared and how to opt-out of such uses, and how long such information is retained. You can find those details in this statement by clicking on the foregoing links.

COLLECTION OF PERSONAL INFORMATION

In the preceding 12 months, we have collected personal information from the following categories: 

Identifiers including name, email address, phone number, shipping/billing/physical address, IP address, online identifiers you share in a public forum (like your social media handles) or nicknames.

We collect this information directly from you when you order goods or services and when you sign up for our services or marketing such as emails or join a member program (where available). We may also obtain your identifiers from affiliates (e.g. when you interact with their sites) and partners (e.g. to verify parts or all of your address).

We may use this information in order to verify your identity, deliver goods and services to you; to contact you, for transactional and commercial communications, for security and fraud prevention; and other marketing and advertising (subject to choices you may make to opt out); to administer sweepstakes, surveys, or contests (where available).

Text messaging originator opt-in data and consent will not be shared with any third parties.

Personal information including payment information, credit or debit card information, billing address, purchasing history, product or service interests, product reviews, etc.

We collect this information directly from you when you make a purchase.

We collect this information to process orders and returns, to verify your identity and for fraud prevention.

Commercial Information including purchasing history and payment information. 

We collect this information directly from you when you make a purchase.

We collect this information to process orders and returns, to verify your identity and for fraud prevention.

Characteristics of Protected Information. On occasion, you may share certain sensitive information with us that is protected by various laws, such as your age (if you are 40 years or older), signature, or gender. In most cases we obtain this data in order to provide you with assistance you request or to make special offers.

We collect this information directly from you where you enter data such on our Website, where you request additional support in-store, when you use our Website, or from customer service.

We collect this information to verify your identity and for fraud prevention; and to bring you selected special offers.

Other Identifying Information or Inferences including information that might reasonably be used to identify you, either by itself or when combined with other data, such as general or specific demographic data, physical description, size fit and product preferences, information you share in a public open forum including social media, or other information we collect from you after obtaining your prior consent.

We collect this information directly from you browse our Website, when you create an account online or join our member program.

We collect this information to offer and administer special offers, contests, surveys and sweepstakes; and to send you relationship, transactional and commercial communications and other marketing and advertising (subject to choices you may make to opt out).

Audio, Visual, Sensory, And Biometric Information including information such as audio recordings, visual film or still images, sensory information, facial recognition or physical characteristics or patterns, and physiological, behavioral, and biological characteristics or activity patterns where applicable.

We collect this information directly from you if you post images or audio/video on social media and tag us or our brands, or by security recordings in-store where applicable.

We collect this information to verify your identity, to provide secure access to your account and prevent unauthorized use or fraud.

Internet or Other Similar Network Activity including browsing data, data about how you interact with our Website and tools and similar network activity, your IP address or device identifiers, during browsing sessions.

We collect this information from your computer or device when you interact with our platforms or Website; through cookies, web beacons, pixels, clear gifs, and similar tracking technologies; from response to marketing emails, including whether you open an email, unsubscribe or purchase a product promoted in that email; and from third parties.

We collect this information to verify your identity, to provide secure access to your account and prevent unauthorized use or fraud; to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS; to send you relationship, transactional and commercial communications and other marketing and advertising.

Geolocation Data including data such as GPS latitude and longitude (where you have agreed to it).

We collect this information directly from you or through technologies, such as an IP address.

We collect this information for advertising (subject to choices you may make to opt out).

Inferred and Derived Information including buying trends, transaction patterns and preferences, characteristics, predispositions, or behavior.

We collect this information from you when you access our site and make purchases.

We collect this information to send you relationship, transactional and commercial communications and other marketing and advertising (subject to choices you may make to opt out) including through interest-based advertising.

BUSINESS PURPOSES FOR ALL DATA TYPES

We use your personal information for a variety of business purposes, including to provide our Services, for administrative purposes, and to market our products and Services, as described below.

Providing Our Services

We use your information to fulfill our contract with you and provide you with our Services, such as:

• Managing your information and accounts;
• Providing access to certain areas, functionalities, and features of our Services;
• Answering requests for customer or technical support;
• Communicating with you about your account, activities on our Services, and policy changes;
• Processing your financial information and other payment methods for products or Services purchased or used;
• Processing applications if you apply for a job we post on our Services; and
• Allowing you to register for events.

Administrative Purposes

We use your information for various administrative purposes, such as:

• Pursuing our legitimate interests such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity;
• Measuring interest and engagement in our Services;
• Improving, upgrading, or enhancing our Services;
• Developing new products and services;
• Ensuring internal quality control and safety;
• Authenticating and verifying individual identities, including requests to exercise your rights under this Policy;
• Debugging to identify and repair errors with our Services;
• Auditing relating to interactions, transactions, and other compliance activities;
• Sharing personal information with third parties as needed to provide the Services;
• Enforcing our agreements and policies; and
• Carrying out activities required to comply with our legal obligations.

Marketing and Advertising our Products and Services

We may use personal information to tailor and provide you with content and advertisements. We may provide you with these materials as permitted by applicable law. Some of the ways we market to you include email campaigns, custom audiences advertising, and “interest-based” or “personalized advertising,” including through cross-device tracking.

If you have any questions about our marketing practices or if you would like to opt out of the use of your personal information for marketing purposes, you may contact us at any time as set forth in “Contact Us” section below.

With Your Consent

We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent.

SHARING FOR ALL DATA TYPES

In addition to the above, we may collect, disclose, or use all of the information described in this Policy for the following business purposes; 

To Business Partners and Affiliates. We may disclose personal information to our business partners and affiliates; advisors such as legal advisors and financial advisors; related entities, parent companies, investors, subsidiaries, joint ventures, or other companies under common control; and other third parties. 

As Part of Business Transactions or Mergers. We reserve the right to disclose your personal information to third parties as part of any potential business or asset sale, merger, acquisition, investment, round of funding, or similar type of transaction. Additionally, if we are entering into a corporate transaction with a third party, we may receive personal information in connection with the diligence. If we close a transaction, the third party may transfer personal information, which we would use as described in this Policy.

As Part of Bankruptcy or Insolvency. In the event of bankruptcy, insolvency, or dissolution proceedings, we may disclose your personal information with third parties as part of the sale or reorganization process. 

To Service Providers. We use service providers to perform various functions on our behalf. We may also receive personal information from service providers. 

Marketing Partners. We may use certain cookies or pixels that collect personal information so that it can be used in connection with the marketing efforts of third parties. In those instances, your personal information may be used for third parties to serve unsolicited information, services, or products to you. 

As Required by Law, for Legal Purposes, and Similar Disclosures. We may access, preserve, and disclose your information if we believe doing so is required or appropriate to: (a) comply with regulatory, administrative, or law enforcement requests and legal process, such as a court order or subpoena, or the requests of governmental or regulatory agencies (whether domestic or foreign); (b) respond to your requests, the requests of others, or to lessen the burden of anticipated or formal legal requests; or (c) protect your, our, or others’ rights, property or safety. For the avoidance of doubt, the disclosure of your information may occur if you post any objectionable content on or through the Services. 

PRIVACY OPTIONS AND CONFIGURATIONS

Depending on the device(s) you use to access the Services, you may be able to select certain privacy choices or configuration, which are further described below: 

• Email Communications. If you receive an unwanted email from us, you can use the unsubscribe link found at the bottom of the email to opt out of receiving future emails. Note that you will continue to receive transaction-related emails regarding products or Services you have requested. We may also send you certain non-promotional communications regarding us and our Services, and you will not be able to opt out of those communications (e.g., communications regarding our Services or updates to our Terms of Use or this Policy).
• Text Messages. If you have previously opted-in to receive text messages from us, you may unsubscribe from these messages at any time by following the instructions in the text message, or by replying to the message with the word “STOP”.
• Do Not Track (“DNT”). DNT is a privacy preference that users can set in certain web browsers. Please note that we do not respond to or honor DNT signals. At this time, our Website responds to the Global Privacy Control. 
• Cookies and Personalized Advertising. You may stop or restrict the placement of cookies and tracking technologies on your device or remove them by adjusting your preferences as your browser or device permits. However, if you adjust your preferences, our Services may not work properly. Please note that cookie-based opt-outs are not effective on mobile applications. However, you may opt out of personalized advertisements on some mobile applications by following the instructions provided by Android or iOS. You can find out more about cookies and how to manage them by https://consumer.ftc.gov/articles/how-websites-apps-collect-use-your-information. 

COOKIES

Cookies are small files created by websites, including our Services, that reside on your computer’s hard drive and that store information about your use of particular websites. When you access our Services, we use cookies and other tracking technologies to:

• Estimate our audience size and usage patterns;
• Store information about your preferences, allowing us to customize our Services according to your individual needs;
• Contact you to provide you with information or services that you request from us;
• Advertise new content, events, and services that relate to your interests;
• Provide you with more personalized content that is most relevant to your interest areas; and
• Recognize when you return to our Services.

We may send one or more cookies to your computer or other device. We set some cookies ourselves, and others are set by third parties. We may also use other similar technologies such as tracking pixels, tags, or similar tools when you visit our Services. These technologies can collect data regarding your operating system, browser type, device type, screen resolution, IP address, and other technical information, as well as navigation events and session information as you interact with our Services. This information allows us to understand how you use the Services.

Some cookies operate from the time you visit the Services until the end of that particular browsing session. These cookies, which are called “session cookies,” expire and are automatically deleted when you close your internet browser.

Some cookies will stay on your device between browsing sessions and will not expire or automatically delete when you close your internet browser. These cookies are called “persistent cookies” and the length of time they will remain on your device will vary from cookie to cookie. Persistent cookies are used for a number of purposes, such as storing your preferences so that they are available for your next visit and to keep a more accurate account of how often you visit the Services, how your use of the Services may change over time, and the effectiveness of advertising efforts.

Types of Cookies	Purpose	Who Serves (for example)
Essential	These cookies are required for the operation of the Services and enable you to move around the Services and use its features. For example, these cookies improve security and manage your consent preferences. Disabling these cookies can negatively impact the performance of Services.	Adobe Amazon Cloudflare Google Global-e Platform Shopify NYDJ
Analytics, Performance, and Research	These cookies, beacons, and pixels allow us to analyze activities on the Services. They can be used to improve the functioning of the Services. For example, these cookies recognize and count the number of visitors and see how they move around the Services. Analytics cookies also help us measure the performance of our advertising campaigns to help us improve them and to optimize the content on the Services for those who engage with our advertising.	Crazy Egg Forter Google Klaviyo Meta Microsoft Yotpo Shopify True Fit
Social Networking	These cookies are used to enable you to share pages and content that you find interesting on our Services through third-party social networking and other websites. These cookies may also be used for advertising purposes.	AddShoppers Google Meta Pinterest TikTok X
Advertising	These cookies and pixels are used to deliver relevant ads, track ad campaign performance, or track email marketing.	Criteo Google Meta Retention Science Pinterest Yotpo

The following chart lists the different types of cookies that we and our service providers use on the Services, examples of who serves those cookies and links to the privacy notices and opt-out information of those cookie servers. Please note that this chart is not exhaustive and these cookies are examples of cookies on the Services. If the Services introduce a cookie or similar tracker that materially differs in kind from those listed here, we will update this Policy.You can manage your cookies preference as described in the “Your Privacy Options and Configurations” section above.

Links to Other Sites:

The Owner may create links allowing you to access third party sites. The Owner is not responsible for the content that appears on those sites and does not endorse these sites. Please consult those sites’ individual privacy policies in order to determine how they treat user information.

YOUR PRIVACY RIGHTS

Under certain international and U.S. state privacy laws, you may be entitled to various privacy rights. Although they may not all apply to us, NYDJ values your privacy, and we therefore afford privacy rights to all individuals regardless of their residency. The chart below explains these rights, although some exceptions may apply:

Consumer Right	Explanation
Right to Know/Access	You may have the right to confirm whether we are processing your personal information, know the specific pieces of personal information we have collected about you (or a representative summary where permitted by law), understand the categories of personal information we process, access that information, and learn which third parties have received your personal information.
Right of Correction	You may have the right to correct inaccuracies in your personal information, taking into account the nature of the information and the purposes for which it is processed.
Right of Deletion	You may have the right to delete personal information you provided to us or that we obtained about you.
Right of Portability	You may have the right to obtain your personal information in a portable and, where technically feasible, readily usable format that allows you to transfer the data to another entity without hindrance.
Right to Withdraw Your Consent	You may have the right to withdraw your consent to our processing of your personal information. Withdrawal applies only to future processing and does not affect the lawfulness of processing conducted before consent was withdrawn.
Right to Opt-Out	You may have the right to opt out of the processing of your personal information for: Targeted advertising or sharing; The sale of personal information; and/or Profiling in furtherance of decisions that produce legal or similarly significant effects concerning you. At this time, we do not engage in decision-making based solely on automated processing, including profiling, that produces legal or similarly significant effects concerning individuals.
Right to Non-Discrimination	You may have the right not to receive discriminatory treatment for exercising your privacy rights. We will not discriminate against you by denying goods or services, charging different prices or rates, providing a different quality of goods or services, or suggesting that you may receive different pricing, rates, or quality levels because you exercised your privacy rights.
Right to Appeal Our Decision	You may have the right to appeal our decision if we decline to process your request. Where applicable, you may submit an appeal by following the instructions provided in our response and supplying information that supports your appeal.

Exercising Your Rights. To exercise your rights, to know/access, correction, deletion, restrict, or portability, as applicable, please email us at [email protected] or at 877-995-3267. To exercise your right to opt-out of sales or sharing of your personal information for targeted advertising please visit our “Cookie Preferences” link. 

Verification. To ensure the protection of your personal information, we may need to verify that the individual submitting a request is the consumer to whom the request relates prior to processing the request, or an authorized agent. To verify a consumer’s identity, we may request up to three pieces of personal information about you to compare against our records when you make a request.

Making a verifiable consumer request does not require you to create an account with us. However, we may require that you access a previously existing account where necessary to submit the request.

We will only use personal information provided in your request to verify your identity and will delete any information you provide after processing the request. We reserve the right to take additional steps as necessary to verify the identity of consumers where we have reason to believe a request is fraudulent.

You may choose a person or business that you authorize to act on your behalf to submit your requests (“Authorized Agent”). If you choose to use an Authorized Agent, we require that you provide the Authorized Agent with written permission to allow them to submit your request and that you verify your identity directly with us. Failure to do so may result in us denying your request.

DISCLOSURE OF PERSONAL INFORMATION

In the preceding 12 months, we have disclosed personal information in the following categories: identifiers, personal information, commercial information, internet or other similar network activity, and inferences with service providers. We disclose content posted on our social media platforms (e.g., if a consumer “comments” on a story) with other consumers. Such posts may include information in the category of personal information and identifiers, but the content depends on the individual posts. 

SHARING OF PERSONAL INFORMATION

In the preceding 12 months, we have shared for cross-contextual behavioral advertising personal information in the following categories: personal information, identifiers, commercial information, and internet or similar networking activity. 

SALES OF PERSONAL INFORMATION

In the preceding 12 months, we have not sold the personal information of any consumer for monetary consideration. However, our use of cookies and other tracking technologies may be considered a sale of personal information under the CCPA. Categories of personal information that we have sold under the CCPA include the following: identifiers, personal information, commercial information, internet or similar network activities, and inferences. Categories of third parties to whom personal information is sold under the CCPA include data analytics providers and advertising and marketing providers.

SENSITIVE DATA

We will process sensitive data (as the term or its equivalent is defined by applicable privacy laws) in accordance with any applicable privacy laws and in a manner that is necessary and proportionate for those purposes. As such, we do not perform any processing for which a Right to Restrict request is available. 

RETENTION OF PERSONAL INFORMATION

We retain each category of personal information described above for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. The retention period may vary depending on the context of the processing and our obligations. When we no longer have a business need to retain your personal information, we will either delete or de-identify it.

CHILDREN AND MINOR INFORMATION

Protecting the privacy of children is extremely important to us. This site is a general audience website and are not directed at nor intended for use by children. In the preceding 12 months, we have not knowingly collected or processed personal information pertaining to children under the age of 16. If you have reason to believe that a child under the age of 13 has provided personal information to us, please contact us and we will endeavor to delete that information from our databases.

CALIFORNIA SHINE THE LIGHT

Under California Civil Code Section 1798.83, California residents may also request information regarding the disclosure of personal information to third parties for their direct marketing purposes. NYDJ has not disclosed personal information to third parties for those parties’ direct marketing purposes during the preceding calendar year. 

FINANCIAL INCENTIVE PROGRAMS

If we offer financial incentives such as discounts, coupons, or other benefits in exchange for the collection, retention, or sale of your personal information, we will provide you with details about the material terms of the program and participation will be voluntary. You may opt out of any financial incentive program at any time.

LAW ENFORCEMENT AND GOVERNMENT REQUESTS

In accordance with the California Electronic Communications Privacy Act (CalECPA), we will not provide the contents of your electronic communications or data about your use of our services to any government entity without a valid warrant, court order, or other legally authorized process, except in emergency situations involving danger of death or serious physical injury. If we are compelled to disclose your information pursuant to legal process, we will make reasonable efforts to notify you of the request unless we are prohibited by law from doing so.

SECURITY

We implement and maintain reasonable security measures designed to protect your personal information from unauthorized access, destruction, use, modification, or disclosure. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee the absolute security of your personal information. In the event of a data breach affecting your personal information, we will notify you as required by applicable law.

POLICY CHANGES

The Owner may modify this policy at any time. All revisions will be posted on this page and will be effective immediately. The date of the most recent revision is indicated at the top of this Policy. We encourage you to review this Policy periodically.

CONTACT US

Contact us if you have any questions about this policy, wish to exercise any of your privacy rights, or have concerns about our site, please contact us at [email protected]. You may also call us toll-free at 877-995-3267.