Violet Gaynor & Kelly Stuart are the duo behind The Glow, a blog designed to give a glimpse into the world of inspiring and fashionable moms. Co-founded in January 2011, the site features styling ideas, go-to gear, multitasking secrets, and enviable decor.
We teamed up with Violet, Kelly and the women of The Glow to give our Instagram followers an intimate look into the lives of six of NYC’s most inspiring power moms. With a weekly Instagram takeover on The Glow’s channel, we stepped into their worlds and discovered beautiful motherhood moments, real truths, and of course impeccable NYDJ style.
We sat down with Kelly and Violet to get the inside scoop on all things The Glow.
1. How did The Glow begin and how has it evolved to where it is today?
VG & KS: We met years ago while working together at Elle.com. We became close friends, and creative collaborators. Together, we realized we were a powerhouse of ideas and energy. We were both thinking about the next big phase in our lives: marriage and starting a family. We love our careers and the idea of slowing down was hard to wrap our heads around. Then we realized we were surrounded by all of these highly creative, super-successful women who were somehow balancing work and motherhood. We decided to find out some of their secrets and give other women like us a glimpse into their worlds.
2. What do you enjoy most about connecting with other fashionable mothers?
VG: There's something incredibly comforting and fulfilling about being around successful, entrepreneurial moms who are working everyday at trying to create balance in their lives. They may not always make it work, but their honesty and hard-earned advice is invaluable. Motherhood is the ultimate unifier: it unites women and connects us as we each try to navigate the sometimes rough terrain of motherhood.
3. What has been the most rewarding part of connecting women who share similar interests?
KS: Having the opportunity to connect and surround myself with such driven, and inspiring women has been life changing. To help bring together a community of beautiful women whose focus at the core is family, love, home and career is just amazing.
4. What are some of your favorite NYDJ styles for fall?
KS: : Loving the Abbey Road Plaid Cape. It’s super soft and cozy and you can never go wrong with a good plaid!
VG: I'm in love with the cozy, oversize sweaters, which seem to be all I want to wear these days. I plan to wear them over my favorite vintage slip dresses.
5. If you could choose one style of denim, what would it be and why?
KS: Skinny jeans hands down. Easy and versatile across the board.
VG: Skinny. As someone who is on the shorter side (5'3), the ankle length skinny magically adds inches to my frame. I love that they look just as cute with heels at the office as they do with sneakers at the playground.
6. From blog shoots to soccer practice to PTA meetings, you have to have a look that’s versatile, stylish and practical. What’s your classic, go-to everyday look?
KS: Comfort is key! I'm definitely a denim on denim kind of girl! On most days you can find me in work boots, skinnies and my favorite jean shirt.
VG: I'm all about a uniform since becoming a mom. Simple, tailored tops paired with the perfect skinny jean and a pair of ankle boots. I add something special to each look with a little piece of jewelry that holds a special place in my heart, like my Jennifer Fisher "Plum" necklace I got when my daughter was born. For evening, I'm really into a simple, fitted, long sleeved dress that feels kind of sexy in an understated way.
7. What are ways that you tap into your sense of self while taking care of your family, business, and personal life? How do you find time to commit to yourself in the midst of it all?
KS: Photography is my therapy. For me it's equally as important to focus on my professional photography and our business as it is for me to find the time and balance to continue to shoot the things in life that bring me the most joy. My husband, my family, our home, nature and the details in my day to day.
VG: To be honest, there hasn't been much "me time" in the past two years since I became a mom, but I'm slowly figuring out ways to steal some time for myself. It could be a simple as walking to get coffee on a Saturday morning..all by myself! It's quite freeing and rejuvenating to step away from my role as editor, wife, mom, and just be me. Even just for a few minutes.
8. If you could go back and talk yourself as an early mother, what’s one piece of advice would you give?
VG: Take a deep breath. I wish I could travel back in time and tell my new-mom self to breath. With the lack of sleep, and raging hormones, it's so hard to take a step back and realize that everything will be OK. Also, as Hallmark as it sounds, I would say to be gentle with myself. We as moms put so much pressure on ourselves to do everything right. With a newborn, it's just about doing what feels right. It doesn't have to be perfect.
9. Post, click, pin & tweet! In today’s digital age, how do you find time to unplug and step away from the chaos?
KS: Being so career driven, connected and heavily online the last fifteen years, my husband and I would escape the daily hustle and bustle by seasonally going off grid. Our favorite thing in the world is to hibernate in the woods, unplugged in cabin rentals or tent camping. For us it is the perfect way to reconnect and recharge. After we got married we wanted to incorporate that aspect of our lives into our day to day. We searched for a getaway and moved from Manhattan to a 200 year old farmhouse in the country. We have given ourselves no choice but to slow down. Also, as difficult as it is to step a
Violet gets an early morning kiss from her daughter in the Milly Printed Tuxedo Jumpsuit
LEFT:Kelly Stuart spends some alone time by the fireside in the Abbey Road Plaid Cape. CENTER: Violet spends some one-on-one time with her daughter Plum, wearing the Clarissa Skinny Ankle. RIGHT: Kelly gets ready for a date night in the Berry Pacifica Print Blouse.
To see more from The Glow, be sure to follow @TheGlowDotCom on Instagram and check out The Glow